Draft:Lalo (tequila)
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LALO Tequila is a brand of tequila produced in Jalisco, Mexico.[1] It was founded in September 2019 by Eduardo "Lalo" González[2] and David "R" Carballido.[3] It is distilled in Arandas, Jalisco and headquartered in Austin, Texas.[3]
HISTORY LALO is named after Eduardo "Lalo" González, the son of Don Julio González and the father of co-founder Lalo Jr. After nearly a decade in the tequila industry, David "R" Carballido, Lalo's childhood friend, approached Lalo to create a blanco tequila.[4] Together, they wanted to showcase a traditionally made tequila with a distinctly modern, Mexican aesthetic.[5]
They began a private label tequila for friends and family in Guadalajara and then were approached by American entrepreneur Jim McDermott[6] to bring the tequila to the United States. McDermott became the brand's CEO.[6]
PROCESS The agave used in LALO is grown in the highlands of Jalisco and is harvested at 6-7 years. The agave is cooked in brick steam ovens known as hornos de mampostería. They are steamed for 20 to 32 hours and rested up to 18 hours.[7]
A roller mill extracts the juices from the cooked agave fibers and water is added before fermentation.[8]
A proprietary Champagne yeast is added and fermentation takes 3 to 4 days.[9] The liquid is then used in a slow distillation process in copper pot stills. During this process, the heads and tails of the must are left with a cloudy liquid called "ordinario". The liquid is distilled twice and the liquid is diluted to 80 ABV, filtered with paper filters, and bottled.[10]
References[edit]
- ^ Yost, Billy (2023-09-25). "LALO Tequila Pays Tribute to Three Generations of Excellence". Hispanic Executive. Retrieved 2024-05-15.
- ^ "The VinePair 50 - 2023". VinePair. Retrieved 2024-05-15.
- ^ a b Staff, VinePair (2020-09-25). "Next Round: Eduardo 'Lalo' González, Don Julio's Grandson, Is Taking Blanco Tequila — and His New Brand LALO — Seriously". VinePair. Retrieved 2024-05-15.
- ^ Barnes, Michael. "Lalo, a new top-shelf Austin tequila, reflects shared tastes of Texas and Jalisco". Austin American-Statesman. Retrieved 2024-05-15.
- ^ Alarcón, Claudia. "Don Julio's Grandson Bottles Three Generations Of Tequilero Wisdom In New Blanco". Forbes. Retrieved 2024-05-15.
- ^ a b www.bizjournals.com https://www.bizjournals.com/austin/news/2024/04/07/lalo-tequila-business-growth.html. Retrieved 2024-05-15.
{{cite web}}: Missing or empty|title=(help) - ^ "Best of the Year Spirits - Wine & Spirits Magazine". www.wineandspiritsmagazine.com. Retrieved 2024-05-15.
- ^ "Honoring the Agave in Distilling Blanco Tequila | OHLQ". www.ohlq.com. Retrieved 2024-05-15.
- ^ Dabney, Courtney (2023-01-24). "Don Julio's Grandson Now Makes a Blanco Tequila That Wows — LALO Is No Ordinary Newcomer". PaperCity Magazine. Retrieved 2024-05-15.
- ^ "Don Julio's grandson continues the family's legacy with new tequila brand, LALO". Dallas News. 2021-05-04. Retrieved 2024-05-15.